Emergências 2012

UX-Driven Exhibition for Dynamic New Media Art

Develop a strategy and brand identity for communicating an audience-centered exhibition, creating a dynamic identity and brand image for a culturally oriented exhibition focused on conveying intangible values. The intention was to explore User Experience (UX) and User Interfaces (UI) as integral elements of the exhibition's dynamic identity.


Designing interactive interfaces: Crafting Exhibition Experience


We created and explored a dynamic Brand and Identity for an Exposition curated by Cultivamos Cultura at Guimarães European Capital of Culture 2012.

Brand innovation

Interactive brand installation

Website design

Website development

Promotional Materials

Emergencias 2012 Poster with Phosphorescent ink and BlackLight
Promotional's Materials Emergencias 2012
Promotional's Materials Emergencias 2012 with BlackLight
Emergencias 2012 Website
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